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How to Promote Your Website Using Article Marketing Sites

November 18, 2016

What are the tools you’re currently using in promoting your website or business online? Most of the people I know are using some or all of these internet marketing tools; PPC advertising, forum posting, paid links, banner ads, social media marketing, blogging, forum posting, etc. Although these tools are all effective, I still believe that article marketing is the best when it comes to getting the kind of attention you need in the online arena. This is the process of promoting yourself, your website, your products or services using article marketing sites or directories.Here’s the proper way to promote anything using article marketing sites:The first step is to identify the article marketing sites or directories that are very popular and have impressive page rank. Right now, there are hundreds of article directories in the World Wide Web but not all of them are really worth your time. Some of these directories are virtually unknown in the online arena and some of them are not even showing up on the search page results. You don’t want to waste your time in using these sites. In order to get the kind of attention you need, stick with those sites that are visited by millions of people worldwide. These sites include EzineArticles, GoArticles, Buzzle, ArticleAlley, ArticleDirectory, etc.

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Know the rules. Before you use any article marketing site, make sure that you know their terms of service. This will help you determine ahead of time the things that you need to do to make sure that your articles will not be rejected. Most directories have the same do’s and don’ts. They want articles that have at least 300 words, properly optimized, 100% unique, informative and useful to online users, and well-written. They will reject articles that contain blatant ads, links in the article body, and inappropriate content. They will also reject those articles that were copied from other online resources.Submit your articles to directories. Once you’re done writing high quality articles, the next step to take is to submit them to directories. To ensure that they’ll become much easier to find online, submit them under the most appropriate categories. For best results, I would recommend that you double or even multiply your submissions so you can secure more inbound links for your website.

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Resource box. This is the best thing to use when talking about your business, your products, and yourself. Put your best foot forward when writing your resource box. Ensure that it will sound persuasive enough that you’ll be able to get all your readers to click on your site’s URL. To please the publishers, keep your resource box short and very brief. Then, ensure that you only use 1-3 links, preferably one absolute URL and 2 anchor texts. Research suggests that anchor texts are more effective in improving click through rate.

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